HEY CLAY | ANIMATED CHARACTERS
Client: Hey Clay · Category: 3D Animation · Year: 2024
3D character animation for Hey Clay by Naolito.
Clay Animations
Unicorns, dogs, robots, vegetables, and other characters: Naolito developed some campaigns for Hey Clay featured products: Based on the original brand collection characters, Naolito was responsible to design all characters movements from scratch, not only aiming to starred social media posts, but also teaching the young audiences how to build the clay characters.





Rolling the same creative phisycal process that Hey Clay offer to learn how to build the clay characters, Naolito not just develop the clay character models, but also the animations for pieces assembly, facial expressions and body animations.



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Produced with Animanager